As a business owner you may find it’s hard to sit down and write blog posts even though you know in your heart they’re needed. Blog posts have the ability to be in front of your market any time of the day or night and no matter where they are when they read it.
When you find you’re struggling to write posts or they’re taking you longer than the amount of time you have scheduled, you need to rethink how you make them happen. Here are a few suggestions to help you get through this difficult time.
The first thing you need to do is brainstorm for ideas. When you sit down to write you’ll have a better chance of writing something quickly and easily if you know what you’re going to cover the minute you go to write it.
The next thing that’s important is to avoid writing on topics you’re not familiar with. Research takes time and when you sit down to write a quick blog post, research is not how to do it.
Blog posts don’t need to be 400 or 500 words in length. Most times when people go to read blog posts, they have a short amount of time. This is why it’s better to keep your posts between 50 and 200 words. If you find you must write more, create a series of posts and link to them in each post.
When you sit down to write your post, avoid editing it until you’re done. If you try to edit it as you go, you may find the topic changes or you make it more in depth than you had anticipated. It’s better to wait until you’re done writing to read it and make any changes.
One last thing to remember is the wording you use when you write. Wordiness is not necessary, so it’s better use one word instead of two whenever possible. If you can use a contraction instead of two words or if there is a word that has the same meaning as two words combined, go that route. Not only will this give you the ability to say more, but it’ll be easier for your market to read.
Blog posts are a good way to continue to place your business in front of your market, but it may be difficult to do if you find it’s hard to write them as it takes too much time. When you follow these steps you’ll find it’ll be easier to take the time to write your posts.
Corrie Petersen runs a successful Ghostwriting business and she’s the owner of WAHM-Articles.com. She enjoys helping business owners reach success through article marketing. If you’re ready to take your business to the next level through article marketing, click here to see how she can help you make it happen.